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Solar Support, case van Studio Fanoos

Solar energy (installation and service)

Solar Support

ClientSolar Support

Year2026

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Summary

Website and Google Ads Search campaign for a Belgian solar energy company: installation, repair and maintenance across Belgium.

9,82%

CTR on the search ad

Client

Solar Support

Year

2026

Services

Google AdsWeb designLead generation
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Relevant expertise

See our Google Ads approach

What we did and what it delivered

From first idea to launch: the choices that made this project stronger.

The challenge

From Holsbeek, Solar Support helps households across Belgium with installation, repair and maintenance of solar panels and inverters, installs home batteries and charging points, and offers 24/7 support for faults. They wanted to come across more professionally online and bring in more targeted requests.

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Our approach

We built a new website with a dedicated page per service, each with a quote form, and set up a Google Ads Search campaign targeting people actively searching for help with their installation. With conversion tracking we see which requests and calls come from the campaign, with Consent Mode for cookie consent.

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The result

In Search we see a CTR of 9.82%: for every hundred times the ad is shown, it gets clicked almost ten times. After launch, the first request via the site came in within 24 hours, a good sign that the website and Search campaign worked quickly for real search intent.